about
digital strategy, creative & product development, digital transformation, interaction and service design
delivering award winning, multi-channel products and services with global clients.
strong creative focus on user centred engagement strategies and conversational interaction design.

about
digital strategy, creative & product development, digital transformation, interaction and service design.
delivering award winning, multi-channel products and services with global clients.
strong creative focus on user centred engagement strategies and conversational interaction design.

theuser.life methodology
experience driven
transformation for
humane design
a human-centric approach towards digital products is your best bet in a fast evolving digital world. we specialise in creating ui and ux design that is humane, inclusive, consistent and personalised.


product excellence with business transformation
business + design
we work at the intersection of design thinking, product management and digital consulting. a seamless amalgamation of branding, digital, technology and consumer behaviour, we make no distinctions between online and offline, product and experience.
services
ui/ux
world-class design at speed and scale
strategy
we design and execute strategies that are tailor-made with sharp laser focus on the goal.
persona
we develop user personas that are well thought out, relevant and extensive.
infinity mapping
we know how to generate a plethora of ideas and then organize them effectively.
journey mapping
using user-centric approaches, we carefully evaluate the relationship between the user & the product.
concept
we test the usability, viability and possibility of the product effectively.

persona


journey mapping

concept

design
designs that are memorable resulting in excellent digital products.
responsiveness
execution of design curated to come alive on user’s choice of screen.
prototyping
interactive demos that make you look forward to the final product.
ui & ux design
focused on user experience, UI/UX sensibilities that are relevant & usable.
contextual inq
in-depth contextualization of user narratives & behavior.

responsiveness

prototyping

ui & ux design

contextual inc

engineering
products engineered to excel and achieve nothing but user delight.
product development
from idea to viable product, we make the journey fruitful, efficient and successful using a 360 degree approach.
agile and scrum
methodologies designed to suit the unique needs of each business, ultimately to make the product fully functional.
quality assurance
delivery of high quality products without compromising on project deadlines and outcomes.

product development

agile and scrum

quality assurance

optimisation
no matter than the product, or stage of development, we can always optimize it.
rite
time-saving, efficient and optimum user prototyping.
heuristic evaluation
usability inspection for the product that makes it full proof.
user feedback
relevant, unfiltered and valuable user feedback that drives the product to excellence.
usability testing

rite


user feedback

strategy
we design and execute strategies that are tailor-made with sharp laser focus on the goal.
persona
we develop user personas that are well thought out, relevant and extensive.
infinity mapping
we know how to generate a plethora of ideas and then organize them effectively.
journey mapping
using user-centric approaches, we carefully evaluate the relationship between the user & the product.
concept
we test the usability, viability and possibility of the product effectively.

persona


journey mapping

concept

design
designs that are memorable resulting in excellent digital products.
responsiveness
execution of design curated to come alive on user’s choice of screen.
prototyping
interactive demos that make you look forward to the final product.
ui & ux design
focused on user experience, UI/UX sensibilities that are relevant & usable.
contextual inq
in-depth contextualization of user narratives & behavior.

responsiveness

prototyping

ui & ux design

contextual inc

engineering
products engineered to excel and achieve nothing but user delight.
product development
from idea to viable product, we make the journey fruitful, efficient and successful using a 360 degree approach.
agile and scrum
methodologies designed to suit the unique needs of each business, ultimately to make the product fully functional.
quality assurance
delivery of high quality products without compromising on project deadlines and outcomes.

product development

agile and scrum

quality assurance

optimisation
no matter than the product, or stage of development, we can always optimize it.
rite
time-saving, efficient and optimum user prototyping.
heuristic evaluation
usability inspection for the product that makes it full proof.
user feedback
relevant, unfiltered and valuable user feedback that drives the product to excellence.
usability testing

rite


user feedback

over two decades of delivering award winning excellence
future focused,award-winning, guaranteed.
we have worked with some of the best brands in the world to bring their digital product ideas and initiatives to life. with a rich portfolio of award-winning projects across multiple functions and domains, our teams have the right mix of experience, creativity and business acumen.

over two decades of delivering award winning excellence
future focused,award-winning, guaranteed.
we have worked with some of the best brands in the world to bring their digital product ideas and initiatives to life. with a rich portfolio of award-winning projects across multiple functions and domains, our teams have the right mix of experience, creativity and business acumen.

our clients
























































case studies
pynk matter
“Pynk’s goal is to grow its decentralised investor community of 10,000 active and engaged users to enable its AI system to make effective crowd- driven investment decisions, whilst also retaining and continuing to engage its current users.”


poirot studio
“We want to co-create the conditions for market for the next generation of local public services where technology is an enabler rather than a barrier to service improvements, and services are a delight for citizens and officials to use.”
what people say


